As the August 2025 transfer window careens towards its dramatic conclusion, AC Milan finds itself in a familiar, yet increasingly desperate, predicament. A striker is urgently required, a sentiment undoubtedly amplified by a recent, rather humbling 1-2 defeat to Cremonese – a result that, shall we say, highlighted certain tactical “opportunities.” At the heart of Milanello`s urgent discussions, one name echoes louder than the rest, vigorously championed by a coach whose influence is as undeniable as his tactical rigor: Dusan Vlahovic.
The Maestro`s Mandate: Why Vlahovic?
Massimiliano Allegri, a figure whose pragmatic wisdom is almost as legendary as his penchant for a `short-nosed` victory, has made his stance unequivocally clear. In a high-stakes meeting at Casa Milan, alongside Sporting Director Cristiano Tare, Allegri reiterated his long-held desire: Vlahovic is his undisputed top priority for bolstering Milan`s offensive line. This isn`t merely a fleeting fancy; Allegri has managed Vlahovic previously, understands his capabilities, and, crucially, knows precisely what the Serbian striker can deliver. It`s a conviction born from experience, a belief that transcends mere statistics and delves into the player`s intrinsic value to a system.
The urgency has been palpable. Earlier discussions saw Victor Boniface of Leverkusen as a viable alternative, but the terms for his acquisition became increasingly stringent, pushing Milan towards an almost gratuitous loan arrangement. With Boniface now seemingly out of the immediate picture – unless, of course, Bayer Leverkusen decides to gift him to Milan, perhaps wrapped in a festive bow – the spotlight on Vlahovic burns brighter than ever. Other names, like the promising but significantly less experienced Conrad Harder, a fellow left-footed talent, simply don`t carry the gravitas or immediate impact Allegri seeks.
Vlahovic`s Conundrum: A Golden Cage at Juventus?
Meanwhile, Vlahovic, currently engaging in what might be interpreted as a farewell dinner with Parma, has his mind firmly planted on the bustling market dynamics of Milan. He understands that a move to the Rossoneri could offer a much-needed career relaunch, a fresh canvas after a challenging tenure at Juventus. The catch, however, is a rather substantial one: his current contract with Juventus guarantees him a net salary of €12 million per season. A cool €12 million net per season is a sum that tends to make even the most passionate football romance pause for financial reflection.
Vlahovic has already signaled his disinterest in extending his deal with the Bianconeri, who, quite logically, have tabled “reduced” proposals. He`s a man who knows his worth, or at least the figure printed on his current contract. This steadfastness has seen him politely decline lucrative overtures from the Saudi Pro League and a potential reunion with José Mourinho at Fenerbahçe. He is, by all accounts, determined not to relinquish the substantial earnings guaranteed by Juventus for the remainder of his contract.
The Transfer Chessboard: Milan`s Move
This brings us to the crucial juncture: Milan`s strategy. “Milan is Milan,” as the saying goes, implying a certain allure and prestige. The bond between Vlahovic and Allegri, described as having “survived good and stormy times,” is a significant factor. Vlahovic is acutely aware that Allegri frequently advocates for him, making personal calls and pushing for his arrival. Should Milan present an offer that truly resonates – one that navigates the intricate dance between his current hefty salary and their stringent financial parameters – Vlahovic, it is believed, will answer.
The challenge for Milan`s hierarchy, primarily the financial architects led by figures like CEO Giorgio Furlani, is to craft a deal that is both attractive to Vlahovic and sustainable for the club. This often involves intricate loan structures, potential salary contributions from the selling club, or a long-term contract designed to amortize the high initial cost. With the transfer window`s curtain rapidly descending, the margin for error is minimal, and the pressure to secure a impactful forward is immense.
Beyond the Headlines: Implications for Serie A
A successful acquisition of Vlahovic would send a resounding message across Serie A. For Milan, it would represent a significant statement of intent, signaling their ambition to not just compete, but to truly challenge for top honors. It would inject much-needed firepower into an attack that has, at times, appeared blunt, providing Allegri with the proven goal-scorer he evidently believes is essential for his tactical vision.
For Juventus, letting Vlahovic go, especially to a direct domestic rival, would be a complex maneuver. While it might alleviate significant wage burden, it could also be perceived as strengthening a competitor. The broader Serie A landscape would shift, intensifying the already fierce battle for Champions League spots and the coveted Scudetto.
The final week of the transfer window promises to be a whirlwind of negotiations, rumors, and last-minute decisions. Whether AC Milan can orchestrate this high-profile move, satisfying Allegri`s demand and Vlahovic`s financial expectations, remains the defining question. The stage is set for a truly pivotal moment in the 2025 summer transfer saga.

